Search engine optimisation (SEO) Strategy
How Brainiac Media helped the Charleston Trust with their SEO plan and strategy for the Sussex Modern website project.
The brief for attracting more visitors through SEO to the Sussex area
To conduct keyword research and strategy based on monthly searches for high net worth visitors wanting to visit sussex for weekends away and days outs with their families and partners from London, local surrounding areas and overseas.
What we did to strategise SEO for increased traffic
We started by defining the target audience and researching what they search for, and the language they use to find luxury UK getaways, unique and cultural days out and expierences.
We developed a comprehensive SEO strategy, to improve the website's visibility, and to increase traffic, and grow the business online based on the the most optimum keywords and search terms and phrases from their target audience.
We conducted keyword research around this audience and identifed keywords and phrases relevant to their needs and wants and created a list of targeted keywords using keyword research tools.
We then advised on content creation ideas: that resonated with the search traffic and target audience.
The end result
By carrying out comprehensive keyword and competitor research, we were able to deliver an SEO strategy for keywords and website content based on the wants and needs of their target audience.
Search Engine Optimisation (SEO) Keyword strategy, Content Strategy Keyword and Competitor Research
Hear from our clients
We have used Brainiac media for the past 3 years and have always received exceptional service and support. Rob and his team have vast amounts of knowledge and knowhow...
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Brainiac media have been great, I have used them to help build my website and integrate it into other 3rd party systems which was key to my business, as well as managing all my email, URL's, cloud services etc. They are very approachable, keen to help solve problems and have a deep level of technical, marketing and SEO knowledge. I've been so happy with their service and capability I am always recommending them to my own customers!
Brainiac Media have provided the website for Helping Rhinos for a number of years now, and take great pride in the service they deliver. Rob and his team are always on hand to help us with anything we need to improve the site. We have recently undertaken a large piece of work to rewrite much of the functionality driving our website, and the flexibility shown by Brainiac in accommodating our ever changing needs has been first class...
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