Customized virtual events and video marketing software
Brainiac Media were contracted to deliver a customised virtual event experience using their virtual events software. Our developers were instructed by Stone2Stone to implement a set of virtual campaigns for their technology clients Check Point and CDW.
To customise the Brainiac Media event hosting platform in order to promote a series of virtual events as part of a wider marketing campaign, to engage and attract existing and new consumers with the purpose to generate leads and promote the companies security and technology products and services, in an engaging and fun way, that drives participation through a unique experience and positive brand awareness.
What we did
The aim of these virtual themed events was to create a buzz and a sense of excitement for each daily and weekly episode, that had the lead returning to the platform to engage with the next piece of content. The events needed to have a distinctive feeling of being informative but also entertaining.
These events would then go onto inform people, a goal amount of 150, of what the brands are offering and a better understanding of their products which would create new-found engagement in their consumer base.
We developed around these brand-focused themed virtual events, in which CDW and Check Point would be able to host an invited audience. These people would attend six virtual events that consisted of pre-recorded presentations by leading influencers on the topic at hand. Upon conclusion, the event would give the attendees the opportunity to win prizes related to the weekly topics and the products that the brand looked to advertise. Winners were drawn on the basis that they had answered a set of questions reflecting the content of that weeks’ event.
The target registrants to the software for the campaign were 150 people, we were able to secure more than 500 attendees and report key metrics on this target audience. The campaign did not just create a buzz, but praise. The attendees created a roaring noise, the effects of which have a much more lasting effect than what was previously envisioned. They were able to roll this into a renewed sense of engagement and loyalty amongst their consumer base. In a time where we are seeing once leading brands collapse as a result of the Covid-19 pandemic, we were able to not just meet set standards but exceed them, leaving them in a coveted secure position in their space in the marketplace.
Start Your Project
Hear from our clients
We have used Brainiac media for the past 3 years and have always received exceptional service and support. Rob and his team have vast amounts of knowledge and knowhow...
See more of Our Work
Brainiac media have been great, I have used them to help build my website and integrate it into other 3rd party systems which was key to my business, as well as managing all my email, URL's, cloud services etc. They are very approachable, keen to help solve problems and have a deep level of technical, marketing and SEO knowledge. I've been so happy with their service and capability I am always recommending them to my own customers!
Brainiac Media have provided the website for Helping Rhinos for a number of years now, and take great pride in the service they deliver. Rob and his team are always on hand to help us with anything we need to improve the site. We have recently undertaken a large piece of work to rewrite much of the functionality driving our website, and the flexibility shown by Brainiac in accommodating our ever changing needs has been first class...
Other Case Studies
Business Rebrand, WordPress Website Design, Development and SEO
Website design for Harrogate based Architect
Branding, Custom Woocommerce Design and Development, Graphic Design and Bottle Label Design
Interested in working with us? Call or message us today
+1 0 (332) 699-4546
Have a Project in Mind?
We're Ready When You Are, Send Us A Message Below Or Call Us 01444 672071
You'd be Mad to Miss This! FREE Website & SEO Audit Claim Yours
Find out how you can get more visitors to your website and boost sales and conversions.
Thank you, please check your email
Please sign-in using your email address and password.
no worries, click here to reset your password.